There is so much hearsay in the industry. Honestly, it’s gotten out of control, but that’s the nature of the biz.
The question is not why this happens. Rather, the question is why it matters.
There’s something that I see almost every actor doing and part of my mission is to keep you from doing this too, because it’s a big mistake that will stall your career or worse.
So, I hate that I have to cover this but I feel that it’s important to.
Without further ado, let’s pull back the curtain and talk about Ent y…
Yes, I misspelled that on purpose and you’ll see why in a moment.
In case you’re not familiar with this topic just do a quick Google search for that word without the spacing.
He’s been a subject of much fascination for people in the industry and for onlookers for over a decade. If you are familiar with it, you have probably found yourself attempting to decode the “blind items” on more than several occasions.
It wasn’t long ago that the site shifted from a single person to include a collective of anonymous posters.
Even though we couldn’t be more different, you go there for entertainment, you come here to find out how to become a successful actor.
Recently, I have seen a series of emails come through about this. They come frequently and they all want to know the same thing. They typically beat around the bush for a couple sentences and then virtually blurt out “are you one of Ent y???”
As if the senders have been sitting on the couch, phone in hand feverishly refreshing their inbox waiting for a reply, they respond within seconds after I click send with my answer.
Their follow up question is either “I know you have to HAVE to say that 😉 (wink emoji)” or “if it’s not you, do you know who it is???”
See, the industry is quite fascinated by the mystery that surrounds this individual or individuals ; ) because it’s the exact opposite of everything else in this business.
Everyone else is out to be seen everywhere they can be and wants to attract as much as possible. So, someone being “behind the curtain” is incredibly interesting.
There’s an incredible point here that I want to stress.
How is it that this faceless individual who chooses to remain anonymous, attracts exponentially more attention than the masses of actors who are out to do the opposite and are actively trying to attract that attention?
What can you learn from that and emulate to benefit your career?
How do you stand out in a sea of other people also trying to stand out?
The answer is not to simply scream louder than the other noise. It’s to communicate more strategically.
Here’s what I mean by that.
Let’s look at Ent y for example. It could have gone one of two ways. He could have attempted to scream louder than the other tabloid type of blogs. However, would that really be effective? It would be a huge uphill battle and that’s not very different than the battle that you are waging too.
He could have tried to blend into the noise and write just like everyone else, seeking attention by implicating big names. Instead, he used intrigue. The opposite.
This led to dedicated readers who spread the word like wildfire without much effort on Ent y’s part.
What if you did the same.
I see so many actors that emulate the big social media names in order to grow their following. You might find yourself doing the same thing accidentally.
If you find yourself snapping a selfie waiting for an Uber, you’re not going to get anywhere.
On the other hand, I saw one of our members blow up after posting while he was at Coachella. A few of his Tweets were even picked up and published by mainstream outlets.
He wasn’t posting with a beer in the middle of the crowd with a caption that said “Coachella baby!”
No, there’s no substance there!
Instead he tapped into the conversation that everyone there was having, put it online and that collective conversation then went viral.
He didn’t even tell me about this, I stumbled on it by chance.
Then, everyone started to get curious about him and the clicks to his reel, his other social profiles, and his website went through the roof.
It was interesting for people to see that he was an actor, but a real person too.
That intrigue was legitimized when they looked through his IMDb page and found it to be in good standing.
This was made easier because he already had some legitimacy going for him, because he has been a subscriber of ours for a while. Remember that the battle to go from 0 to 1,000 followers is much harder than going from 1,000 to 100,000.
Here’s a quick way to do that.
So grasshopper, how are you going about things? How can you go against the grain and still accomplish your goals?
Let me know in the comments below or shoot me an email. I still read and respond to every one that comes through and I’m always happy to help however I can.
See you at the top,
Scott